Privacy Policy

The Clever Tortoise Ltd

Last updated: April 2026

1. Introduction

The Clever Tortoise Ltd (“we”, “our”, “us”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website (www.clevertortoise.co.uk) or interact with us.

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and applicable data protection laws.

2. Who We Are

The Clever Tortoise Ltd
London, United Kingdom

If you have any questions about this policy or how we use your data, you can contact us at:
📧 hello@clevertortoise.co.uk

3. What Data We Collect

We may collect and process the following information:

Information you provide directly:

  • Name

  • Email address

  • Phone number

  • Message content (via contact forms)

  • Email address for newsletter subscriptions

Information collected automatically:

  • IP address

  • Browser type and device information

  • Website usage data (pages visited, time spent, etc.)

This data is collected through tools such as:

  • Google Analytics

  • Meta Pixel

  • Squarespace analytics

4. How We Use Your Data

We use your information to:

  • Respond to enquiries submitted via our contact forms

  • Provide and manage our services

  • Send newsletters and updates (only where you have opted in)

  • Improve our website and user experience

  • Monitor website performance and marketing effectiveness

5. Marketing Communications

If you subscribe to our newsletter, we may send you updates, insights, and relevant content.

We use Mailchimp to manage email communications.

You can unsubscribe at any time by:

  • Clicking the unsubscribe link in emails

  • Contacting us at hello@clevertortoise.co.uk

6. Legal Basis for Processing

We rely on the following legal bases:

  • Consent – for newsletter subscriptions and marketing

  • Legitimate interests – to respond to enquiries and improve our services

  • Legal obligations – where required by law

7. Sharing Your Data

We only share your data where necessary, including with:

  • Squarespace (website hosting)

  • Stripe (if payments are processed)

  • Mailchimp (email marketing services)

These providers process data on our behalf and are required to comply with data protection laws.

We do not sell your personal data.

8. Cookies and Tracking

Our website uses cookies and similar technologies to:

  • Analyse website traffic

  • Improve functionality

  • Support marketing and advertising efforts

This includes tools such as:

  • Google Analytics

  • Meta Pixel

You can manage or disable cookies through your browser settings.

9. Children’s Data

Our services are aimed at parents and guardians.

We do not knowingly collect personal data directly from children. Any data provided to us is done so by a parent or guardian.

10. Data Retention

We retain personal data only for as long as necessary to:

  • Respond to enquiries

  • Provide our services

  • Comply with legal obligations

Where data is no longer required, it is securely deleted.

11. Data Security

We take appropriate technical and organisational measures to protect your data.

Our website is secured using SSL encryption, and we work with trusted third-party providers to safeguard your information.

12. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Object to or restrict processing

  • Withdraw consent at any time

To exercise any of these rights, please contact:
📧 hello@clevertortoise.co.uk

13. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices of those websites.

14. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.